The world’s leading B2B research company.

Founded by McKinsey alumni, NewtonX is the first B2B Market Research company with a completely open network. We provide surveys and end-to-end research services to solve for your client’s most pressing business challenges.

 

NewtonX+McKinsey

We verify niche audiences at scale

NewtonX is the only B2B research provider that connects the world’s leading companies with the exact professions required to solve any problem. Our proprietary AI-driven search scans over 1.1 billion minds across 140 industries—spanning technology, healthcare, financial services, marketing, and more—to find the highest quality expertise in the world.

NewtonX Custom Recruiting

Custom recruiting

AI leverages the NewtonX Knowledge Graph

NewtonX Verified Professionals

100% verified

Fraud-free data with our 2-step ID verification

NewtonX Research Reach

1.1 billion reach

Professionals across 140 industries

Capabilities

We match the audience and your needs with the right research methodology for the best results.

NewtonX Quantitative Surveys

Quantitative Surveys

End-to-end global survey capabilities from coding to fielding, with the ability to deliver hundreds of professionals in just five business days.
NewtonX Qualitative Consultations

Qualitative 1:1 Consultation

1:1 phone consultations with verified NewtonX professionals, custom-sourced for each request and targeted based on your specifications.
NewtonX Q3 Formula

NewtonX Q3 Formula

A mix of qualitative and quantitative methodologies applied to the same population. We start with 1:1 interviews that inform a survey to test initial findings at scale. Clients can then follow up with individual candidates for further discussion.

Our process

From generating a reliable sample to analyzing a large data set, we’re here to help every step of the way.

NewtonX Search Process

Search

We dive into your business problem and create a custom search query in the NewtonX Graph to scour the world for the best professionals.

NewtonX Recruiting Process

Recruit

Our team begins with a targeted outreach process, crafting personalized messages to pique your target’s interest in the right place, at the right time. We develop a channel strategy and reply to professionals 1:1 with unique survey links.

NewtonX Verification Process

Verify

Before professionals can provide their insights, our technology facilitates a unique two-step verification process to ensure true expertise.

NewtonX Delivery Process

Deliver

Our in-house team of analysts and consultants deliver real-time intel, raw data files, and in some cases, an analysis with actionable takeaways.

Case Studies

voice of customer

Reaching 200M+ content creators and influencers

Our client needed access to content creators they couldn’t find through expert networks and closed panels, and they needed to onboard this new audience to market research.
Learn more about our large-scale surveys

Delivery

We searched our database of 200M+ content creators to find and survey 5,000+ creators in 14 different countries, across platforms, following size, and categories.

Result

Equipped with NewtonX insights, our client was able to make better recommendations to ultimately make better product decisions for the creator economy, estimated to be over $100 billion dollars.
NewtonX is the gold standard for content creator research.
Research Lead
Leading Social Media Platform

benchmarking

Scanning 25,000+ IP lawyer profiles across 8 countries

Our client, a Global Consulting Firm, needed to understand how recent tech trends have impacted the legal sector across diverse markets.
Read the case study

Delivery

We searched over 25,000 IP expert profiles across the US, UK, France, Japan, Germany, China, and South Korea, ultimately confirming a dozen in-depth interviews within 48 hours.

Result

The data and information from the interviews was transformed into concise, accurate insights that enabled our client to unlock future strategic growth opportunities in the space.
NewtonX's platform provides unprecedented access to hard-to-find B2B audiences that truly understand the intricacies of an industry. This access combined with our analysis capabilities has proven an invaluable product to our clients who were able to gain insights they previously could not get.
Management Consultant
Global Consulting Firm

Proven results

We’ve been lucky to work with organizations of all sizes and industries from Fortune 500 enterprises to the top consulting firms, financial institutions and leading market research firms.

70,000
+

completed surveys each year

3,300
+

completed interviews each year

96
%

of new clients started a second project with us

24
h

turnarounds & dynamic fielding to meet client demands

When preparing for internal projects at Accenture, NewtonX helps me in getting quickly up to speed with new topics.
Sr. Research Principal, Accenture
Ipsos has been able to develop innovativeapproaches mixing qualitative and quantitative research for highly specialized B2B audiences inorder to better guide recommendations for our clients and ultimately deliver high-value impact for them.
Sarah Schore, Vice President, Ipsos

How to get started

We can meet tight timelines, even if it’s a hard-to-reach audience. We tailor our pricing to your requirements. As we’re founded by alumni, we’re happy to grant a 10% project fee credit for all new McKinsey engagements.
1
.

Reach out with your specs

2
.

Align on feasibility

3
.

Projects start in less than 24 hours

Join the teams who have already found success

We’re the trusted Partner of the top consultancies, market research firms, and Fortune 500 enterprises.