The future of B2B market research is custom recruiting

Companies depend on B2B market research companies to find the insights they need to meet customer needs. Despite technological leaps, most recruiting for market research is stuck in the past. It’s time for a sea change in how B2B market research happens, and the future is in custom recruiting.

How NewtonX hits the B2B market research target

Artificial intelligence

We employ artificial intelligence to precisely target the needle in the haystack. We apply multiple layers of filters to the accessible universe of professionals, then pinpoint the perfect people to survey and interview.

API integrations

Our API integrations interface with trusted professional databases. We scan for professionals that match customer criteria on an ongoing basis, so data never gets stale.

Customized fielding process

A deeply customized fielding process allows us to keep an eye on how targeted professionals respond. This lets us maintain a consistent success rate our competitors simply can’t match.

Streamlining B2B market research success

High quality recruits, high quality answers

NewtonX is leading the charge when it comes to custom recruiting. Where other research companies settle for “close enough,” we double down. It starts with building a specific description of intended targets to ensure the process selects high quality professionals that will provide high quality answers.

A valuable analysis partner

Surveys come in a variety of lengths and formats that can be customized to your needs. Whether you just need a one-week survey with one group of people, or a one-year tracker survey pulling responses from multiple groups with the same questions, NewtonX can make it happen and make sure you get the highest impact for your investment.

Tailored targeting gets results

You don’t have time or money to waste on bad data from unverified sources. NewtonX has B2B market research down to a science, with customer service to match. Contact us to learn more about how custom recruiting will get your company the insights you want from the experts no one else can find.

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