B2B market research
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From sourcing the right experts to delivering the best insights, NewtonX turns complex questions into confident action.

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Powering insights for the Fortune 500, MBB, and top market research companies

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Trusted data. Real experts. Smarter decisions. That's NewtonX.

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Which markets hold the most potential? Turn complex questions into confident decisions.

Shape perceptions, track awareness, and use data to strengthen your brand

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Brand Awareness

Measure how familiar your target audience is with your brand, and understand your brand's visibility and recognition within key markets.

Brand Perception

Uncover how customers and competitors view your brand's image and values. Gain insights into your brand's emotional and rational associations.

Brand Tracking

Continuously monitor your brand's health metrics over time. Use our data to identify trends, measure campaign effectiveness, and optimize your brand strategy.

Advertising Effectiveness

Evaluate the impact of your marketing campaigns on target audiences. Understand ROI, message recall, and optimal channel strategies with verified data.
Deeply understand your audiences to tailor experiences and drive loyalty

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Customer Journeys

Visualize the entire path your customers take, from initial awareness to post-purchase. Identify key touchpoints and optimize customer experiences.

Customer Loyalty

Measure factors influencing repeat business and advocacy. Understand drivers of retention and build stronger customer relationships.

Persona Research

Create detailed profiles of your ideal customers—their demographics, behaviors, and motivations. Tailor marketing and product development effectively.

Pricing Strategy

Determine the optimal price point for your products or services. Understand customer willingness to pay and maximize revenue potential.
Uncover whitespace, size demand, and make smarter market entry decisions

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Competitor Analysis

Get deep insights into your rivals' strategies, strengths, and weaknesses. Stay ahead by understanding market dynamics and competitive landscapes.

Go-to-Market

Develop a comprehensive strategy for launching new products or services. We validate your market fit, target audience, and optimal distribution channels.

Market Entry Research

Assess the optimal approach for entering new geographic or industry markets. Mitigate risks and identify opportunities with data-driven insights.

Market Feasibility Studies

Evaluate the potential success of a new business idea or project. Determine market demand, competitive environment, and financial viability.
Validate product ideas, features, and positioning to drive successful launches

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Concept Testing

Evaluate new product or feature ideas with target users before development. Gather early feedback to refine concepts and reduce launch risks.

Product Testing

Determine customer preferences for product features and pricing. Optimize your product design and pricing strategy based on user trade-offs.

UX Research

Study how users interact with your product or service. Identify pain points, optimize usability, and enhance the overall user journey.

NewtonX is a strategic thought partner, not just a vendor. We needed someone to understand the complexities and nuance of the story we're telling, and NewtonX meets our depth.”

Global Director of Brand Economics, Interbrand

Most research tools limit you.
Ours help you scale.

NewtonX pairs advanced AI with real expertise to replace slow, one-size-fits-all research with intelligence that grows as your questions do.

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Recruit

Find the right experts, fast.

The most precise B2B participant targeting in market research—so your insights start with accuracy and confidence.

Collect

Data in days, not weeks.

AI-enabled collection turns hundreds of expert opinions into smarter data, cutting time and cost to insights.

Analyze

Instant insights, zero lag.

Automated analysis and visualization deliver ready-to-use intelligence the moment you need it.

Explore newtonx hub

Recruit

Find the right experts, fast.

The most precise B2B participant targeting in market research—so your insights start with accuracy and confidence.

Collect

Data in days, not weeks.

AI-enabled collection turns hundreds of expert opinions into smarter data, cutting time and cost to insights.

Analyze

Instant insights, zero lag.

Automated analysis and visualization deliver ready-to-use intelligence the moment you need it.

Explore newtonx hub

Hub Researcher

Generic chatbots aren’t cut out for high-stakes B2B research. Hub Researcher gives you a research analyst that never sleeps, never misses context, and always delivers insights.

New

We scan the world to find the right minds, design surveys and interviews that ask the right questions, and deliver research support from concept to conclusion.

When 97% of your requests are feasible and every expert 100 % verified , you get insights that deliver from the #1 B2B research provider. Our customers prove it.
Report

AI's Business Value: Lessons from Enterprise Success

AI & Machine Learning

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Just 11% of CIOs Have Fully Implemented AI as Data and Security Concerns Hinder Adoption

AI Research

Report

Grow Globally with Confidence

International Expansion

Report

Automation for Performance: Global overview and marketer’s guide to AI-powered advertising

AI Automation

Report

Beyond the Deal: Why Brand Migration Makes or Breaks M&A

Brand Migration

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