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Brand & Communications
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Customer Research
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Market Opportunity
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Product Research
Industry & audience expertise
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Case StudyHow The Wall Street Journal cut through the generative AI haze with NewtonX insights
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ReportAutomation for Performance: Global overview and marketer’s guide to AI-powered advertising
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ReportBeyond the Deal: Why Brand Migration Makes or Breaks M&A
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ArticleInside NewtonX’s verified synthetic research
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ArticleWhat is a synthetic persona? Explaining the synthetic research method built on your own buyers
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ReportThe Confident B2B Marketer 2026
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Case StudySupermetrics set out to measure marketing’s AI adoption gap. The data proved it’s deeper than anyone expected.
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Case StudyAda set out to reframe the conversation around AI in customer service. The data made their case impossible to argue with.
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Case StudyThe clock on digital certificate management is running out. HID wanted to know if anyone was watching it
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PressNewtonX announces the first B2B Synthetic Personas solution, giving enterprise teams on-demand buyer insights built on identity-verified professional data
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PressMost AI customer service deployments have a resolution problem. New research from Ada and NewtonX reveals why businesses can’t see it.
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PressBILL partners with NewtonX to launch first comprehensive “AI Ambition” study for accounting firms
![[Webinar Recap] Is B2B ready for synthetic sample? Yes – if you know how to augment it](https://www.newtonx.com/wp-content/uploads/2024/10/Webinar-synthetic-sample-greenbook-1024-1920px-feature-image-1-300x169.jpg)
![[Webinar Recap] The future of B2B research starts with the death of panels](https://www.newtonx.com/wp-content/uploads/2024/07/TKH-8.22-Karine-Pepin-webinar-1920px-feature-image-300x169.jpg)
![[Webinar Recap] Ditch the Bad Data with Greenbook’s Lenny Murphy as Your Guide](https://www.newtonx.com/wp-content/uploads/2024/05/tkh-greenbook-newtonx-lenny-murphy-cutting-research-cost-speakers-v-21920px-feature-image-300x169.jpg)
Life at NewtonX
At NewtonX we're proud of the unique company culture that we've built. We’re a diverse community of motivated, high-performing, fun, and collaborative teammates.
We love being social whether it's happy hour, going rock climbing or organizing a remote gaming night. We work hard but always make an effort to get together and get to know one another. Largely based in New York City, you can find us sightseeing, picnicking in Central Park or at the beach in the Rockaways. Online with our virtual events we travel even further - we've rescued seals, swam with sharks, practiced yoga, tasted wine and taken a coffee masterclass.
A largely international group, it's not surprising we love food of all kinds! Ask us about our #food slack channel or the best restaurant for any cuisine.
Here's a quick look at some of the things we do to build our community of NewtonXers!
A few of our virtual and in-person events - we're always open to new and creative ideas!
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We love being social whether it's happy hour, going rock climbing or organizing a remote gaming night. We work hard but always make an effort to get together and get to know one another. Largely
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