Join the organizations who have already found success

Salesforce
Meta
Pinterest
Microsoft
blackstone

Want to see how NewtonX can help you?

We’re a mixed methods market research company that delivers data you can trust

We’ve been lucky to work with organizations from Fortune 500 enterprises to the top consultancies, financial institutions, and leading market research companies who choose us as their research partner.

96%
of new clients start a second project with us
140
industries & counting reached by our search
100%
verified samples
5+
quality check process

We deliver both scale and specificity

Our mixed methods research technology reaches across 140+ industries to give you the scale of a panel combined with the depth of an expert network.

140+

industries

  • Cryptocurrency specialists advising on hedge fund projects 
  • Advertising professionals overseeing brand spend
  • Reddit users that visit Reddit for NSFW content
  • IT decision-makers evaluating cloud software services

Our Q3 mixed methods research services

Leverage NewtonX for your B2B mixed methods research. Through our Custom Recruiting technique, we source the most knowledgeable minds across the globe and across industries to answer your research questions. Using our open network, we’ll find the exact professionals who meet your project specs and verify them with our two-step process so you can trust the insights you receive. As a full-service market research firm, we can help you recruit the best professionals or guide you through the entire mixed methods study—from start to finish.

Strategy & planning

  • Research strategy design
  • Screener design
  • Interview guide design
  • Survey questionnaire design: survey draft creation
  • Custom survey: styling and video / audio elements
  • Typing tool

Execution

  • Interview recruitment
  • Interview moderation
  • Call recording
  • Interview transcription
  • Translation
  • Survey program: coding, hosting
  • Survey test (QA)
  • Survey fielding
  • Data consolidation & cleaning
  • Raw data extract

Data analysis

  • Insight synthesis & analysis
  • RIM weighting (Random Iterative Method)
  • Crosstab analysis
  • MaxDiff analysis (a.k.a. Best-Worst)
  • Conjoint analysis

Reporting

  • Interim post-interview summaries
  • Automated charting
  • Manual charting
  • Top-line reports
  • High-level report or presentation
  • Extended full report or presentation
  • Key insights
  • Hypothesis testing
  • White labeling

Resources

B2B Market Research Methods for Better Decision Making

The best B2B market research methods depend on the business problem you are trying to solve. These four types of market research each deliver specific benefits, and each has drawbacks. Understanding these will help you

[Webinar Replay] B2B Innovations: Research Methodology that Transformed UX at Pinterest

Watch B2B Innovations: Research Methodology that Transformed UX at Pinterest, NewtonX's newest webinar hosted by Greenbook.

How NewtonX User Research Uncovered Growth Insights for a Digital Advertising Agency

To combat stagnating growth in the EMEA region, our client needed to understand awareness, preferences and blocks to using their ad platform and tools.

Take it from the world’s leading companies.

We were delighted that NewtonX could do qual-quant-qual research in such a short time. In the B2B space, not many people are leveraging or thinking of doing these mixed methods.

Kitty Z Xu
Staff Quantitative User Experience Researcher, Pinterest

I love working with the crew at NewtonX. I very much value the great partnership we have had with our engagements—a true extension of our MSFT team!

Senior Research Program Manager, Microsoft