Our research methodologies can solve your toughest business questions

NewtonX Research Methodologies and Capabilities

Join the organizations who have already found success

Salesforce
Microsoft
Meta
Fortune
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NewtonX helps industry innovators turn inquiry into opportunity.

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How Tableau utilized a NewtonX brand tracker to sustain innovation

Tableau empowers enterprises to drive change with data. They came to NewtonX to design a brand tracker with input from senior IT and business decision makers to inform product strategy.
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Why Microsoft chose NewtonX to develop an innovative new product strategy

Our insights played a crucial role in Microsoft's product strategy development.
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How Salesforce delivers pitch perfect messaging for Dreamforce

Salesforce’s Michelle Mere and NewtonX CEO Sascha Eder reveal how custom recruiting transformed the B2B market research vital to the Dreamforce conference’s success.
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Our quantitative research company delivers data you can trust

Our quantitative research company has been lucky to work with organizations from Fortune 500 enterprises to the top consultancies, financial institutions, and leading market research firms.

96%
of new clients start a second project with us
140
industries & counting reached by our search
100%
verified samples
5+
quality check process

We deliver both scale and specificity

Our technology reaches across 140+ industries to give you the scale of a panel combined with the depth of an expert network.

140+

industries

  • Cryptocurrency specialists for hedge funds
  • Dog sleep experts
  • Reddit users that visit Reddit for NSFW content
  • Church engagement software buyers

Our quantitative research company services

Strategy & planning

  • Research strategy design
  • Recruitment survey
  • Survey questionnaire design: survey draft creation
  • Custom survey: styling and video / audio elements
  • Typing tool

Execution

  • Survey program: coding, hosting
  • Survey test (QA)
  • Survey fielding
  • Data consolidation & cleaning
  • Raw data extract
  • Translation

Data analysis

  • RIM weighting (Random Iterative Method)
  • Crosstab analysis
  • MaxDiff analysis (a.k.a. Best-Worst)
  • Conjoint analysis

Charting & reporting

  • Automated charting
  • Manual charting
  • Top-line interim readout
  • High-level report or presentation
  • Extended full report or presentation
  • Key insights
  • Hypothesis testing
  • White labeling

Resources

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B2B Market Research Methods for Better Decision Making

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[Webinar] The new product research framework making waves in the Fortune 500

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What is the true cost of bad data?

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Take it from the world’s leading companies.

I love working with the crew at NewtonX. I very much value the great partnership we have had with our engagements—a true extension of our MSFT team!

Senior Research Program Manager, Microsoft

A huge thank you to NewtonX for delivering on their commitment to excellence and being great partners. Dreamforce 2022 was our best year yet. We heard positive feedback on the quality of research participants and the tailored content has been viewed by millions of people across our industry.

Michelle Mere
Senior Director of Customer and Market Insights, Salesforce

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