65 results for Case Studies

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EssenceMediacom + NewtonX Illuminate the Growing Role of B2B CMOs

Are B2B CMOs the CEOs of digital transformation? EssenceMediacom and NewtonX release a global survey on the complex role of the B2B CMO.

Figma Explores the State of Designers with NewtonX Insights

Drawing upon the insights of 470 product designers around the world, Figma delves into the factors that make designers happier and more productive in a new work world.

Adweek + NewtonX Quantify the Business Impact of CMO Collaboration

What separates great CMOs from good ones? NewtonX and Adweek reveal the skills, behaviors and attributes of great CMO collaborators.

How a Big Four bank defined GTM strategy with insights from high net-worth individuals

A leading bank refined its GTM strategy for a new, exclusive credit card with insights from high-net worth individuals (HNWIs).

Workrise Uncovers Oil & Gas Supply Chain Challenges to Guide the Industry Forward

Workrise and NewtonX release insights-driven study to illuminate oil & gas supply chain challenges and drive industry change.

How MBB delivers confident strategy with niche professional insights

MBB’s client strategically reshaped their product offerings and pricing strategies, thanks to 100% verified data from niche professionals.

Wallaroo.AI + NewtonX Advance AI Adoption with Lessons from Chief Data Officers

Wallaroo.AI and NewtonX help enterprises accelerate ML adoption and scale ML models in production by sharing actionable lessons from CDOs.

Digiday and NewtonX Show Gaming Companies How to Monetize the Free-to-Play Era

Is the free-to-play revenue model the future of gaming? Digiday partnered with NewtonX to survey 50 game developers to solve the puzzle.

Nium and NewtonX Research Tackles Challenges of Content Creator Payments

Is the Creator Economy past due on its payments? Nium and NewtonX surveyed 120+ creators around the world to improve the payment process on social media platforms.

Optera + NewtonX build toward a net zero future with insights from sustainability leaders

The path to net zero is paved with challenges. Optera and NewtonX surveyed 80 sustainability leaders to help companies reduce emissions.

How The Wall Street Journal cut through the generative AI haze with NewtonX insights

How do marketers plan to realize gains from AI? The Wall Street Journal partnered with NewtonX to survey 82 executives for the scoop.

How a tech giant used the voice of the community to power industry progress

What started as a market research study from one organization has evolved into a community effort to solve an important industry-wide issue.

How NewtonX insights powered an oil giant’s multi-billion dollar investment in sustainability

A top energy company came to NewtonX to gather insights from leading sustainability executives on their decarbonization initiatives.

How Checkout.com uses NewtonX insights to stay at the leading edge of the payments industry

No stranger to breaking the mold with its payments solution, Checkout.com decided not to settle for the status quo with its B2B market research.

Adweek investigated the impact of data privacy policies on ad spend with NewtonX

Adweek partnered with NewtonX to gather senior marketers’ insights into the future of ad spend on platforms and publishers.

How a design software company uncovered trends and best practices for hiring designers with NewtonX

Partner with NewtonX to dive into hiring trends, techniques, and experiences of design hiring managers and recruiters.

How Custom Recruiting enabled trailblazing success for Salesforce’s Dreamforce conference

How NewtonX Custom Recruiting transformed B2B market research success for Salesforce’s Dreamforce conference.

How McKinsey drives healthcare innovation with NewtonX

McKinsey partnered with NewtonX to collect insights on healthcare innovation to drive their clients’ success.

How a strategy consultancy made a multi-billion dollar evaluation with NewtonX insights

    The challenge of fielding global perceptions for billion-dollar valuations Sustainable energy is on the rise. By 2026, renewable energy dependency is expected to increase at least 60% from its 2020 levels. With such

How NewtonX grew a publisher’s higher education revenue

A leading academic publisher turned to NewtonX to help them understand their customers’ curriculum needs for MBA students.

Why Fortune Trusts NewtonX to Gather Executive Insights

For the second year in a row, Fortune relied on NewtonX to answer their most burning questions about the economy.

How NewtonX Enabled a Leading Social Media Platform to Triple their Yearly Ad Revenue

A social media company partnered with NewtonX to survey thousands of professionals’ insights on their advertising effectiveness.

How NewtonX User Research Uncovered Growth Insights for a Digital Advertising Agency

To combat stagnating growth in the EMEA region, our client needed to understand awareness, preferences and blocks to using their ad platform and tools.

How Tableau utilized a NewtonX brand tracker to sustain innovation

Tableau empowers enterprises to drive change with data. They came to NewtonX to design a brand tracker with input from senior IT and business decision makers to inform product strategy.

How NewtonX Helped a Web3 Leader Capture Unique Insights for a Report on the Metaverse Future

Learn how NewtonX helped an Web3 innovator demonstrate their thought leadership with a well-researched metaverse future report.

How NewtonX UX Research Powered Success for a Collaboration Software Leader

How we helped a collaboration platform leader conduct UX research to better understand key customer segments before a new feature release.

How NewtonX Custom Recruited Hard-to-Find Metaverse Influencers

Learn how a social media innovator found and engaged metaverse influencers for critical strategic insights and practical go-to-market intelligence.

How a digital media platform uncovered advertiser perceptions with NewtonX brand tracking

We found specialized decision-makers with hands-on experience buying or selling digital media advertising through technology solutions.

How NewtonX identified digital media streaming experts for an Indian media conglomerate

NewtonX helped a leading Indian media conglomerate validate its investment thesis with insights from digital media streaming experts.

How a global marketing agency gained top clients with C-suite insights

A Global Marketing Agency Sought to Test Brand Perception Brand positioning can make or break a company. Keenly aware of this, our client — a global marketing and digital strategy agency — sought to test

How insights from insurance underwriting professionals developed a successful go-to-market strategy

  Leading tech company sought insurance underwriting insights A leading tech firm sought to enter the insurance market. Their Head of Product required insights on the insurance underwriting process and existing technologies to inform their

How NewtonX scouted 5,000 life insurance professionals for product-market fit

The client wanted to discover potential buyers outside their current scope Our client — an international professional services consultancy — aimed to investigate how various brokerages think about distribution partnerships. Specifically, they were interested in

How NewtonX helped a global data & analytics company compile a syndicated insurance agent study

Find out how NewtonX delivered B2B research insights for a syndicated report that traditional methods were unable to source.

How a hedge fund identified contrarian responses and risks missed by expert calls

Our targeted surveys helped a leading hedge fund reach more professionals and discover contrarian insights that earlier 1:1 consultations couldn’t deliver.

How a top private equity firm validated their investment thesis with NewtonX insights

Top Private Equity Firm Sought to Invest Confidently How can we ensure positive returns on a risky investment? A leading private equity firm needed critical answers to help them evaluate a high stakes investment in

How NewtonX insights helped a leading social media platform boost content creator market share

A Social Media Leader Wanted to Attract Cutting-Edge Content Creators Over Competitors  The demand for social media content creators is blowing up. The total size of the creator economy is estimated to be more than

How a Top 3 internet company acquired new clients for their digital advertising platform

Top Internet Firm Sought to Determine Ad Platform’s Market Fit Retail media networks (RMNs) are seeing wider growth in retailer adoption than ever before. In 2021, a quarter of retailers received more than $100M in

How we identified the world’s 10 founding blockchain experts for a leading venture capital firm

    The Challenge A leading venture capital firm was considering investing in a cryptocurrency company, operating on an emerging blockchain. The VC firm needed insights as to the viability of the underlying technological infrastructure

Why a major social media company turned to NewtonX to understand how content creators were using their platform

A major social media company needed to understand how content creators on their platform thought about monetization.

How NewtonX helped a top financial services company enter the US fleet industry market

Our financial services client was looking to expand. Our research helped them understand the pain points and consumer needs across the target market.

B2B Innovations: Research Methodology that Transformed UX at Pinterest

Learn how Pinterest used NewtonX's custom recruiting methodology to conquer bad data and revolutionize its approach to B2B UX research.

Why a top cloud services provider chose NewtonX to help hear the voice of late adopters

  The Challenge Our client, a prominent cloud computing platform provider, wanted to hear from IT decision-makers whose companies were late adopters of cloud services. They wanted to better understand why this audience began using

How we helped a top financial services company measure advertising effectiveness among its target audience

  The Challenge A top financial services company wanted to make sure their advertising resonated with financial advisors who were early in their careers. With a multi-million dollar ad budget at stake, it was critical

How we helped a top social media company understand how digital advertisers were thinking about their platform

A Top Social Media Company chose NewtonX and our AI-driven research methodology to launch a large brand tracking study, with the goal of analyzing its advertiser brand health.

How a leading cloud software company focused on furious innovation

A Leading Software Company Sought to Maintain Rapid Growth Our client — a unicorn cloud software company — is going places. With the goal to usher in a new era of cloud collaboration, they’ve developed

GreenBook chooses NewtonX for market research industry-leading GRIT report

Leading B2B research publication GreenBook partners with NewtonX in latest 2021 GRIT Report. Learn more about our partnership.

Fortune chooses NewtonX for its first-ever CFO study

To debut NewtonX Current, we partnered with Fortune Analytics to survey 75 leading CFOs to answer: what do they really think about the future of work?

Why a leading HVAC manufacturer chose NewtonX to guide a regional expansion strategy

A leading US HVAC manufacturer needed precise insights to guide an aggressive regional expansion strategy.

Why Microsoft chose NewtonX to develop an innovative new product strategy

Microsoft needed to harness voice of customer insights to guide a successful product launch.

Top 3 German auto manufacturer realizes cost savings following innovation-centered B2B qual and quant research

Driving cost-savings for a Top 3 German automaker through innovation-centered research.

Financial Services Competitive Intelligence with 15 Fortune 1000 CFOs

Global Payments Company uses research to strategically expand portfolio.

Capturing customer voice for a San Francisco ad tech giant

We recently partnered with an influential San Francisco tech giant to provide specific, relevant data about their customer base.

Helping a Top 5 Global Technology Company stay ahead of the cybersecurity curve

Top tech company taps NewtonX to capture insights from 7,500 cybersecurity decision-makers.

Large Digital Advertiser sought Advertising Decision Makers and Influencers to gauge new privacy regulations

How a large advertiser rolled out new data privacy regulations to meet customer needs.

Top tech company attracts and retains top tech talent with Q3 approach

Enabling an innovative and competitive talent strategy through precise, accurate expertise.

Delivering an annual tracker boasting participation from 20% of all Fortune 1000 CISOs

Harnessing the brilliance of Fortune 1000s CISOs to create a safer cyberworld.

How we scouted the smartest global IP Lawyers to better understand the technology landscape inside and out

Scanning over 25,000 international IP lawyers to find the 12 with masterful insight.

How we helped a Fortune 500 Healthcare Company by gleaning hyper-specific regional insights

Supporting transformation for a multi-billion healthcare portfolio through hyper-specific regional insights.

How we custom recruited a mix of policy masterminds to showcase Australia’s current political climate

Targeting policy masterminds to glean granular understanding of the current political climate.

How we located North America’s most elite real estate agents to glean critical home buying market insights

Finding the North America's first-class real estate agents to understand the modern home buyer's market.

Helping our client retain market leadership in the ad tech space

Retaining market leadership in a highly-competitive space for a leading global tech conglomerate.

How we helped an EdTech giant surmount new challenges posed by remote learning

Empowering an EdTech giant to effectively hyperscale to meet today’s remote learning needs.