-
Brand & Communications
-
Customer Research
-
Market Opportunity
-
Product Research
Industry & audience expertise
Analyze
-
Case StudyHow The Wall Street Journal cut through the generative AI haze with NewtonX insights
-
ReportAutomation for Performance: Global overview and marketer’s guide to AI-powered advertising
-
ReportBeyond the Deal: Why Brand Migration Makes or Breaks M&A
-
ArticleWhat changes when your buyer is always available?
-
ReportThe State of AI in B2B Research
-
ReportNewtonX and Pretzl Launch the 2026 Buyer Group Index
-
Case StudyLippincott partnered with Bloomberg Media and NewtonX to find out what’s holding CMOs back, then put the insights in front of a room that could act on it.
-
Case StudyBain chose NewtonX to conduct the research behind a new metric for predicting B2B deal wins.
-
Case StudySupermetrics set out to measure marketing’s AI adoption gap. The data proved it’s deeper than anyone expected.
-
PressNewtonX announces the first B2B Synthetic Personas solution, giving enterprise teams on-demand buyer insights built on identity-verified professional data
-
PressMost AI customer service deployments have a resolution problem. New research from Ada and NewtonX reveals why businesses can’t see it.
-
PressBILL partners with NewtonX to launch first comprehensive “AI Ambition” study for accounting firms
![[Webinar Recap] Is B2B ready for synthetic sample? Yes – if you know how to augment it](https://www.newtonx.com/wp-content/uploads/2024/10/Webinar-synthetic-sample-greenbook-1024-1920px-feature-image-1-300x169.jpg)
![[Webinar Recap] The future of B2B research starts with the death of panels](https://www.newtonx.com/wp-content/uploads/2024/07/TKH-8.22-Karine-Pepin-webinar-1920px-feature-image-300x169.jpg)
![[Webinar Recap] Ditch the Bad Data with Greenbook’s Lenny Murphy as Your Guide](https://www.newtonx.com/wp-content/uploads/2024/05/tkh-greenbook-newtonx-lenny-murphy-cutting-research-cost-speakers-v-21920px-feature-image-300x169.jpg)
How we located North America’s most elite real estate agents to glean critical home buying market insights
Global Consulting Company
Real Estate Consulting
$20B+ revenue
Key Takeaways
- Over 1 million real estate agents scouted to locate the top 15 in the millennial home buyer space
- Completed project in under two weeks
Helping our client understand the unique needs and priorities of first-time millennial home buyers.
Understanding the differences in millennial buyers to remain competitive
As a large swath of millennials enter into first-time home buyer’s territory, the real estate industry has struggled to adjust to buying preferences that differ from previous generations. Millennials have spent the last decade or so driving rental growth and are indeed starting to buy more homes, but at a slower rate than their parents and grandparents presenting new challenges for real estate agents.
15 of North America’s most elite real estate agents out 1 million scouted
NewtonX was tapped by a Global Consulting Firm to glean insights from North America’s most successful real estate agents to better understand home buyer’s needs and preferences, specifically for first-time millennial purchasers.
Out of 1 million experts scouted
Leveraging real estate mastery to future-proof
We scouted through millions of established real estate agents across the United States to find 15 that were supremely educated in the millennial home buyer space.
Sign up for our newsletter, NewtonX Insights:
Related Content
How we scouted the smartest global IP Lawyers to better understand the technology landscape inside and out
Scanning over 25,000 international IP lawyers to find the 12 with masterful insight.
read moreWhy Microsoft chose NewtonX to develop an innovative new product strategy
Microsoft needed to harness voice of customer insights to guide a successful product launch.
read moreWhat is the true cost of bad data?
Poor quality data costs the US $3 trillion each year. There has to be a better way, and we believe we've found it. Read on.
read more