Banking

Build better banking journeys

Hear from SMB owners, customers, and commercial buyers before changing products, branches, or messages.

Validate regulated product changes

Test features and messages with the customers and decision-makers they affect.

Reach small-business decision-makers

Hear from SMB owners across revenue bands, industries, and banking needs.

Optimize branch and digital mix

Understand which services customers still value in person and why.

How NewtonX helps

Recruit SMB owners
Reach verified business owners by size, industry, revenue, and banking behavior.
Reach retail banking customers
Build customer panels around products, usage, demographics, and needs.
Survey commercial buyers
Connect with decision-makers at target enterprise accounts.
Test messages before launch
Validate product concepts and communications while keeping research defensible.

We’re the trusted B2B research partner of the world’s leading companies.

"We chose NewtonX to ensure our findings reflected genuine market experiences. The data from leaders actively building in this space moved us beyond theory to practical truth."

Andy Luo
Director of Revenue Strategy - Airwallex

"We strategically incorporated a red herring into our survey as a litmus test for NewtonX’s quality. Compared to three well-known panel providers, the results spoke volumes — around 25% of each panel’s sample had to be excluded and virtually none from NewtonX. The conviction this survey gave us was absolutely critical when it came to underwriting the impact of new technology on a complex market."

Henry Stannard
Partner and Managing Director - Coalesce Capital Advisors

"NewtonX’s platform gives us continued confidence that we’re sourcing the highest quality data to drive critical business decisions."

Jason Talwar
Insights Executive with 15+ years of experience - Salesforce, Tableau, Microsoft)

"In my 10 years at Vanguard, we had never been able to reach this audience — until we met NewtonX."

Head of Advisor Research
Vanguard

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