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Digital advertising agency sought insights from advertising decision-makers A digital advertising agency wanted to increase ad revenue in the EMEA region and counteract stagnating growth.
Sourcing intel on the local music streaming market A leading media conglomerate in India was considering an acquisition of a music streaming platform with a strong presence of local Indian music.
Top Internet Firm Sought to Determine Ad Platform’s Market Fit Retail media networks (RMNs) are seeing wider growth in retailer adoption than ever before.
A Social Media Leader Wanted to Attract Cutting-Edge Content Creators Over Competitors The demand for social media content creators is blowing up.
The Challenge Brand trust has become a top priority for advertisers, as consumers grow more concerned with the ethical and social standards of the companies and platforms they interact with.
The Challenge As social media platforms have attracted billions of users over the past decade, a new content creator space has blossomed.
The Challenge A prominent social media company wanted to understand how they could better monetize their advertising platform.
Retaining market leadership in a highly competitive space The ad tech space has become increasingly competitive and crowded in the last few years.
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