Where we’ll be

How to build, validate, and apply synthetic personas in B2B research.

NewtonX COO Leon Mishkis and Principal of Strategic Insights Jason Talwar discuss how augmented data delivers high-quality insights for niche audiences at a fraction of the time and cost, answering questions like “Can I trust it?” and “How does it work?”

NewtonX is returning to Cannes. This time, we’re powering some of the most consequential conversations there.

Learn the pitfalls of using legacy panels and using that knowledge to improve your recruiting and survey results.

Listen to Lenny Murphy as he discusses how to identify bad data and strategies on how to improve your B2B sample quality.

Join Interbrand and NewtonX to learn how insights leaders can use primary and public data to connect brand strategy and brand value.

Wallaroo.AI Head of Marketing Pam Sufi and NewtonX Sr. Product Marketing Manager Jimmy Coonan share best practices for stakeholder alignment when conducting B2B research.

NewtonX Prime is an all-access investment research platform that delivers primary data at scale, replacing time-consuming expert calls.

NewtonX CEO Sascha Eder shares key insights on futureproofing your product strategy with the 5-stage Product Research Lifecycle.

Learn how to determine if an MROC is right for your business needs, and how to use creative methods to keep B2B professionals engaged in short and long-term communities.

Join Jason Talwar, Patiwat Panurach, and Vicky Gu to learn how to design questions and interpret data on emerging technology—for maximum business impact.

Join Women in Research NYC Lead Dana DiGregorio as she hosts a panel of change-makers and experts in discussing how to resource for challenge and change.

Discover the strategies that insights and business leaders use to minimize spend while sourcing reliable B2B insights.

Learn how leading agencies and marketing teams uplevel their insights practices in the era of creative efficiency.