• Solutions
  • Our Approach
  • Resources
  • For Professionals

    • Retail decision-makers are keen to deploy generative AI, but hiring the right people may prove trickier than expected

    June 18, 2024
    AI transformation feature image

    Call it curiosity, FOMO, or a strategic imperative, but retail decision-makers overwhelmingly want to integrate generative AI into their businesses… yesterday. Except, most businesses' plans will likely hit an unexpected (and challenging) snag.

    Get the download from Jeremy Wee, NewtonX Chief People Officer:

    81% of respondents to a Google Cloud survey of 378 business and IT decision makers conducted in partnership with NewtonX urgently want to deploy generative AI. And the majority are going on hiring sprees to ensure they have the right skills to make the most of their investment.

    77% will be prioritizing hiring data scientists over other roles. Other in-demand AI roles include machine learning engineers (69%), prompt engineers (57%), and AI-related product managers and developers (78%). 

    There’s just one problem. Demand for these positions far outstrips supply. 

    According to a 2024 study, there may be as many as 85 million unfilled roles globally by 2030. And with prospective employees very much in the driver’s seat, businesses that are unable to attract good candidates risk falling behind. 

    So what will it take to persuade the best and brightest to come work for you?

    Needless to say, the salary and benefits package is a key factor. But the type of work, resources available, and company culture are also critical.

    Anupam Khare, CIO at specialty equipment manufacturer OshKosh, says that, to attract top AI talent, you need to be “…the place where you can bring ideas to life… get to use new tech and get [your] hands on cool technology…“

    Similarly,  Chandana Gopal, research director for industry analysis firm The Future of Intelligence at IDC, notes that “If [data scientists are] bored with what they are doing, they will not stay.“

    For those who can’t offer high-end salaries and groundbreaking work using cutting-edge technology, though, not all is lost. The stratospheric growth of the AI job market means more and more people are keen to learn and upskill. So, your next AI hire may very well be already on your payroll. 

    Sign up for our newsletter, NewtonX Insights:

    Your playbook to making confident business decisions enabled by B2B research. Expect market research trends, tools, and case studies with leading enterprises, delivered monthly.

    Related Content

    Article

    Marketers want AI to help them be more efficient and effective, not replace their human colleagues

    Most marketers agree: When it comes to implementing AI, efficiency is the main goal. But at what cost?

    read more
    Article

    How to use generative AI deliberately, for better B2B research results

    Originally published on Greenbook on May 15, 2023.    Walk into any research forum—or an IIEX conference—and you’ll find the conversation will invariably turn to AI. Generative AI may be all the buzz, but it’s

    read more
    Article

    HR Ex-Machina – Is AI The Solution To Human Resources Issues?

    How human is HR? What can and cannot be automated, read on.

    read more
    NewtonX
    Powered by  GDPR Cookie Compliance
    Privacy Overview

    This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.