How The Wall Street Journal cut through the generative AI haze with NewtonX insights
Automation for Performance: Global overview and marketer’s guide to AI-powered advertising
Beyond the Deal: Why Brand Migration Makes or Breaks M&A
The Small Business Banking Report 2026
How to right-size survey sample without undercutting data quality
What changes when your buyer is always available?
Gain Theory global CMO survey surfaced a creative measurement problem – with direct implications for budget and business impact.
Lippincott partnered with Bloomberg Media and NewtonX to find out what’s holding CMOs back, then put the insights in front of a room that could act on it.
Bain chose NewtonX to conduct the research behind a new metric for predicting B2B deal wins.
StackAdapt and Ledger Bennett take new B2B research on tour, kicking off September 10 in London
NewtonX announces the first B2B Synthetic Personas solution, giving enterprise teams on-demand buyer insights built on identity-verified professional data
Most AI customer service deployments have a resolution problem. New research from Ada and NewtonX reveals why businesses can’t see it.
New York, NY, March 21, 2024 – NewtonX, a leading provider of B2B market research, is proud to announce the appointment of Kavita Anand as its new Vice President of Product.
From the NewtonX Knowledge Graph to expert intelligence platform NewtonX Prime, Anand will lead product strategy, design, and development to bring best-in-class market research and intelligence products to B2B enterprises and investors.
Anand joins us from American Express, where she spent the last three years launching and scaling new business and developer-facing products for B2B payments. “We’re thrilled to welcome Kavita to the team,“ said NewtonX CEO Sascha Eder. “Her experience with scaling B2B solutions for complex customer needs will be a huge asset as NewtonX accelerates our product-driven growth.”
Anand states, “It’s exciting to join at a critical juncture in NewtonX’s journey towards driving product excellence. Under the hood, there’s solid technology at work that creatively employs automation and AI to help our customers achieve better outcomes with their data. I’m excited to dive in and build on that foundation to make B2B data more accessible to investors and enterprises. I anticipate this to be an energizing next chapter in my career, and I can’t wait to get started!”
The appointment of Anand underscores the team’s commitment to delivering decision-quality data to leading enterprises and institutional investors.
For media inquiries or further information, please contact:
Vicky Gu
press@newtonx.com
The world’s leading businesses find their advantage with NewtonX.
We’re the only B2B research company that solves the challenges of today’s insights leaders by connecting them with verified business expertise. Our AI-driven algorithm—the NewtonX Graph—custom recruits the perfect audience for your business question from an open network of 1.1 billion professionals across 140 industries. Every professional is 100% verified, so you can make your next bold move with confidence.
Together with our clients, we’re ushering in a new standard of truth in B2B insights.
Share
It wasn’t possible to recruit for niche B2B audiences at scale and speed — until the NewtonX Knowledge Graph. Enter: the solution to better qualitative and quantitative research results.
read more
We’re excited to announce that NewtonX has been selected as a leading supplier in Field Services.
read moreLeading firms are using new technology to maintain their edge, and those without it risk falling behind.
read more