-
Brand & Communications
-
Customer Research
-
Market Opportunity
-
Product Research
Industry & audience expertise
Analyze
-
Case StudyHow The Wall Street Journal cut through the generative AI haze with NewtonX insights
-
ReportAutomation for Performance: Global overview and marketer’s guide to AI-powered advertising
-
ReportBeyond the Deal: Why Brand Migration Makes or Breaks M&A
-
ArticleInside NewtonX’s verified synthetic research
-
ArticleWhat is a synthetic persona? Explaining the synthetic research method built on your own buyers
-
ReportThe Confident B2B Marketer 2026
-
Case StudySupermetrics set out to measure marketing’s AI adoption gap. The data proved it’s deeper than anyone expected.
-
Case StudyAda set out to reframe the conversation around AI in customer service. The data made their case impossible to argue with.
-
Case StudyThe clock on digital certificate management is running out. HID wanted to know if anyone was watching it
-
PressNewtonX announces the first B2B Synthetic Personas solution, giving enterprise teams on-demand buyer insights built on identity-verified professional data
-
PressMost AI customer service deployments have a resolution problem. New research from Ada and NewtonX reveals why businesses can’t see it.
-
PressBILL partners with NewtonX to launch first comprehensive “AI Ambition” study for accounting firms
![[Webinar Recap] Is B2B ready for synthetic sample? Yes – if you know how to augment it](https://www.newtonx.com/wp-content/uploads/2024/10/Webinar-synthetic-sample-greenbook-1024-1920px-feature-image-1-300x169.jpg)
![[Webinar Recap] The future of B2B research starts with the death of panels](https://www.newtonx.com/wp-content/uploads/2024/07/TKH-8.22-Karine-Pepin-webinar-1920px-feature-image-300x169.jpg)
![[Webinar Recap] Ditch the Bad Data with Greenbook’s Lenny Murphy as Your Guide](https://www.newtonx.com/wp-content/uploads/2024/05/tkh-greenbook-newtonx-lenny-murphy-cutting-research-cost-speakers-v-21920px-feature-image-300x169.jpg)
NewtonX Appoints Kavita Anand as VP of Product
New York, NY, March 21, 2024 – NewtonX, a leading provider of B2B market research, is proud to announce the appointment of Kavita Anand as its new Vice President of Product.
From the NewtonX Knowledge Graph to expert intelligence platform NewtonX Prime, Anand will lead product strategy, design, and development to bring best-in-class market research and intelligence products to B2B enterprises and investors.
Anand joins us from American Express, where she spent the last three years launching and scaling new business and developer-facing products for B2B payments. “We’re thrilled to welcome Kavita to the team,“ said NewtonX CEO Sascha Eder. “Her experience with scaling B2B solutions for complex customer needs will be a huge asset as NewtonX accelerates our product-driven growth.”
Anand states, “It’s exciting to join at a critical juncture in NewtonX’s journey towards driving product excellence. Under the hood, there’s solid technology at work that creatively employs automation and AI to help our customers achieve better outcomes with their data. I’m excited to dive in and build on that foundation to make B2B data more accessible to investors and enterprises. I anticipate this to be an energizing next chapter in my career, and I can’t wait to get started!”
The appointment of Anand underscores the team’s commitment to delivering decision-quality data to leading enterprises and institutional investors.
For media inquiries or further information, please contact:
Vicky Gu
press@newtonx.com
About NewtonX
The world’s leading businesses find their advantage with NewtonX.
We’re the only B2B research company that solves the challenges of today’s insights leaders by connecting them with verified business expertise. Our AI-driven algorithm—the NewtonX Graph—custom recruits the perfect audience for your business question from an open network of 1.1 billion professionals across 140 industries. Every professional is 100% verified, so you can make your next bold move with confidence.
Together with our clients, we’re ushering in a new standard of truth in B2B insights.
Share
Sign up for our newsletter, NewtonX Insights:
Related Content
Gain proprietary insights with the NewtonX Knowledge Graph
It wasn’t possible to recruit for niche B2B audiences at scale and speed — until the NewtonX Knowledge Graph. Enter: the solution to better qualitative and quantitative research results.
read more
Greenbook Honors NewtonX in 2023 GRIT Top 10 Most Innovative Suppliers
We’re excited to announce that NewtonX has been selected as a leading supplier in Field Services.
read moreThe Quickest Way for Funds to Get Quality Data: Meet NewtonX Prime
Leading firms are using new technology to maintain their edge, and those without it risk falling behind.
read more