Use NewtonX to reach verified cybersecurity leaders across enterprises, financial institutions, and high‑growth tech. Validate your product strategy, quantify buying criteria, and understand where security teams actually feel friction today.
With rapid change comes immense pressure to adapt and stay relevant. One of the key benefits of technology market research is that it enables companies to identify new market opportunities. By analyzing market data, companies can identify emerging trends and consumer preferences, as well as potential gaps in the market. This information can be used to develop new products or services that meet the needs of consumers and gain a competitive edge in the industry.
Technology market research can help you keep a pulse on the market: your users, brand, and competitors. Pinpoint the exact individuals with the answers to your most critical business questions, including:
Impact-driving technology market research starts with speaking to the right people. The NewtonX Knowledge Graph finds professionals with the exact expertise to answer your technology market questions. Our proprietary search is constantly learning– the more custom searches we make, the better it gets at finding the most relevant technology market research professionals for your business.
Once we have fielded your technology market research questions needed for the study, we translate them into an advanced query of over 40 distinct search fields. Those fields are then refined to find the exact audience you’re looking for. Below are just a few examples of technology market research professionals you may find:
We’ve been lucky to work with organizations from Fortune 500 enterprises to the top consultancies, financial institutions, and leading market research firms.
Data is modern currency, but too often, we’re limited to recycled or flawed sources. Data plays a pivotal role in carving out a competitive advantage, but so much of the data typically collected isn’t actually useful. 30-40% of data sold today is thrown away, and upwards of 50% of research timelines are spent questioning the validity of samples and parsing out the truth from the noise.
With NewtonX custom recruiting and multi-step verification, you’ll spend less time as an arbiter of truth and more time using high-quality data from verified professionals to solve key business questions. We’re the only B2B research company that’s developed proprietary market research technology that keeps up with the pace of innovation. Whether you’re setting up a brand tracker, testing a tagline, conducting UX research, or assembling a competitive analysis, NewtonX insights will help you make confident decisions with decision-quality data.
Leon Mishkis, COO at NewtonX, shares key insights on futureproofing your product strategy with the 5-stage Product Research Lifecycle.
Poor quality data costs the US $3 trillion each year. There has to be a better way, and we believe we've found it. Read on.
Watch B2B Innovations: Research Methodology that Transformed UX at Pinterest, NewtonX's newest webinar hosted by Greenbook.
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