Market Research Scorecard

NewtonX is trusted by the F500, top market research companies and leading management consultancies. With our inside-out perspective, we found there's no one-size-fits-all model to research, hence our market research scorecard. But, enterprise leaders all agree, there has to be a better way. 

Evaluate your organization’s success with our market research scorecard. It covers each of the three best practices for market research across:

  • Knowledge development – How well is your team equipped with the top four skills needed for research buyers?
  • Market research approach – How sophisticated is your approach to new projects and ability to consistently generate impactful results?
  • Tools & partners  – How do your supporting tools (software) and partners (research suppliers) meet your needs for B2B research? If your partner uses a B2B panel, how effective is it?

See what your market research scorecard results say about your organization and how to improve.

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Your playbook to making confident business decisions enabled by B2B research. Expect market research trends, tools, and case studies with leading enterprises, delivered monthly.

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