The NewtonX 2021 Year in Review is live! See how we unlocked new insights to solve your biggest business challenges in 2022 and beyond.

Market Research Scorecard

At NewtonX, we partner with 3 of the top 5 most innovative clients on the 2021 GRIT Report. With our inside-out perspective, we found there's no one-size-fits-all models to research. But, enterprise leaders all agree, there has to be a better way. 

Evaluate your organization’s success with our market research scorecard. It covers each of the three best practices for market research across:

  • Knowledge development – How well is your team equipped with the top four skills needed for research buyers?
  • Market research approach – How sophisticated is your approach to new projects and ability to consistently generate impactful results?
  • Tools & partners  – How do your supporting tools (software) and partners (research suppliers) meet your needs for B2B research? If your partner uses a B2B panel, how effective is it?

See what your market research scorecard results say about your organization and how to improve.

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