8 results for NewtonX Current

Filter content

Filter by:

Content Type Geography Industry Research Methods & Services Capabilities

  • Content Types

  • Geography

  • Industries

  • Research Methods & Services

  • Capabilities

Clear
ChatGPT Article

ChatGPT dominates the AI market, but the Google threat looms

With sky-high brand awareness, a reputation for reliability, and a positive NPS, ChatGPT seems untouchable. But our research suggests business executives aren't so sure.

NewtonX-Current-Jeremy-Google-Hiring-Missing-Talent-900px-body-asset NewtonX Current

Retail decision-makers are keen to deploy generative AI, but hiring the right people may prove trickier than expected

Retail decision-makers overwhelmingly want to integrate generative AI into their businesses. Except, most businesses' plans will likely hit an unexpected snag.

Reliability Drives NewtonX Current

NewtonX research finds reliability is the determining factor when buying AI, but is brand awareness coloring perceptions?

When decision-makers are debating which generative AI tools to invest in, it's reliability that tips the scales. But is brand awareness coloring perceptions?

NX-Current-ai-wsj-marketing-1920px-feature-image NewtonX Current

Marketers want AI to help them be more efficient and effective, not replace their human colleagues

Most marketers agree: When it comes to implementing AI, efficiency is the main goal. But at what cost?

NewtonX-Interbrand-report-feature-1920px-feature-image NewtonX Current

[Report] How Brand Impacts Share Price

Interbrand, NewtonX, and Brodeur Partners reveal how brand research and investor communications can improve company valuation.

NX Current Generative AI – Feature Image 1920 (1) NewtonX Current

Beyond the buzz: Navigating the brave new world of generative AI

While appetite for generative AI is on an upward trajectory, the practicalities of adoption are far less clear. That's why investing in custom B2B research could give you the edge over your competitors.

NewtonX Current FinTech Feature Image NewtonX Current

Sampling smart: How open networks can help financial services firms unlock more value from their B2B research

To get useful competitive intelligence on niche markets, you need specialized research. Learn how to build better products and craft laser focused messaging with Custom Recruiting.

NX Current Generative AI – Feature Image 1920 (1) NewtonX Current

Beyond the buzz: Navigating the brave new world of generative AI

While appetite for generative AI is on an upward trajectory, the practicalities of adoption are far less clear. That's why investing in custom B2B research could give you the edge over your competitors.