Top B2B Sample Providers
Many B2B market research sample providers rely on panels to procure their samples. While panels have a venerable history in market research, they often come up short for B2B purposes. There are a few reasons for this. First, panels are usually made with consumer research in mind. This means they often lack the diversity of criteria required to properly prepare a B2B sample. Second, many B2B sample providers lack stringent verification requirements. This increases the likelihood that your sample will be polluted by unqualified, fraudulent respondents. Third, even if qualified respondents can be found, panels often don’t provide the newest data. The panels aren’t always updated on consistent basis. Consequently, the data panels provide can often be outdated, and less useful.
NewtonX is one of the best B2B sample providers. We’re redefining B2B market research. We designed our methods with B2B-specific needs in mind. We’re the only market research company that connects forward-thinking companies with the exact professionals they need to answer their questions and solve their problems
While other market research companies rely only on preselected panels to find their samples, NewtonX inverts the traditional market research model with Custom Recruiting. Our artificial intelligence-driven platform is equipped to find the handful of professionals whose experience and knowledge make them the ideal people to answer industry-specific questions. Custom Recruiting lets us find novel samples to answer the most important questions companies have to ask today.
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After 40+ years in business, Dynata is a mainstay of the market research industry, catering to both B2C and B2B needs.
3. Vital Findings
B2B research firm Vital Findings uses quantitative research, qualitative research, visual storytelling, and advanced analytics to deliver actionable insights to their customers.
LRW applies advanced modeling and analytic techniques to a wealth of data streams to provide their clients with sophisticated, data-driven insights.
5. Innovate MR
Innovate MR uses their panels of millions of potential survey respondents worldwide to answer their clients’ pressing questions.